
It's a road I have walked down many times in my professional career. On my way from the parking deck at the Marriot in Trenton en route to W. State Street, where New Jersey's capitol building resides. I have seen every store front, know the various shoppes.
But on June 21st I saw something new. And of course a picture of a cigar would catch my attention more than say a candle shop.
Cigar Nirvana, in big letters, emblazoned on the front of 20 W. Lafayette Street. I had official business to take care of for the next few hours, but maybe, just maybe, they'd be open as I was making my way back up north.
As I opened the door, I saw nothing. No lights, no cigars, nothing. And I walked out to see if there was another door. But a young man standing in the front told me I was at the right place and yelled for "Kevin" that there was a customer.
With a broad smile, Kevin opened the door and said, "Come on in, let me show you around."
Turns out that Cigar Nirvana is in the making. But wisely, the shop is hosting a soft opening.
Kevin gave me a tour of this three level cigar shoppe and lounge. Already wireless ready, Kevin envisions a shoppe where cigar enthusiasts can not only enjoy a cigar, but mix and mingle and be able to get some work done at the same time (I bet he can making a killing at lunch time if properly marketed).
Cigar Nirvana is an interesting case study. To his knowledge, and the knowledge of some associates, Cigar Nirvana will be the first cigar shop and lounged owned and operated by African-Americans. He may even be one of a handfew in the nation.
Also, at a time when people are finding fewer places to smoke, the folks at Cigar Nirvana are providing one more place instead of subtracting from the equation. As you can guess, cigar establishments are exempt from the NJ's state indoor smoking ban. All of those legislators up the road who were worried about not having a place to smoke a cigar now have one a stone's throw away.
With their strategic location, they will probably also draw crowds from hotel guests from the Marriot.
Kevin plans to include cigar lockers, flat screen televisions, and plenty of comfortable furniture for patrons and also offer memberships.
I wish Kevin and his friends at Cigar Nirvana the best of luck, keep me posted!